Home > Uncategorized > 311 QR pitch for DC government

311 QR pitch for DC government

Full process here http://blogofpatrick.wordpress.com/2010/03/29/qr-pitch-for-311/

Custom QR designed to vertically display on poles, parking meters, and other landmarks.  Color and elements from the DC flag were included to add a branding element to set this piece apart from other QR graffiti. Finally, a title and phone number was included incase people were not aware of what 311 was, or what QR codes are.

Ideally, I will  add an instructional element  (as pictured below ) so that users know what this is for.

mobile device is overlayed over QR code, to show instructions to user. Alignment square is substituted with QR mark as to not confuse the user on what to scan.
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